The Hostess company is emerging from bankruptcy after selling off some of its well known products (Wonder Bread to Flower Foods; Devil Dogs and Yodels to McKee Foods) and a take over by private investment firms Metropoulos & Co. and Apollo Global Management.
The takeover by Metropoulos and Apollo meant that the Hostess company would retain its signature products, including Twinkies. The company has announced that Twinkies will be returning to store shelves on July 15th. And they are betting that Twinkies will make a huge comeback considering the run on store shelves when the company filed for bankruptcy.
So America can look forward to Twinkies back on store shelves – and even more of them. The company will be delivering products to warehouses that supply retailers, rather than delivering directly to stores, allowing it to reach dollar stores and nearly all convenience stores in the U.S.
Enjoy your expanded waist lines America.